Pet Nutrition Course Update

We told you at the beginning of the month that all of our team are currently undergoing training for a Canine Nutrition Qualification from the Centre of Excellence, we thought we would share some more detailed insight into what we have been learning and why this is beneficial to providing advice to you, the customer.

The team have been learning recently about the impact of marketing when it comes to quality pet foods compared to cheaper, branded sub-quality foods. We discussed what impact marketing has on increasing the popularity of poorer quality foods, we also discussed the difference in packaging and marketing between the two feeds.

For example, a poorer food tends to focus heavily on bag and box design, making the packaging very visually appealing to the owner. This draws the customer in and creates the idea that it is this wholesome healthy brand; that every dog owner in the country would want to feed to their pet. You will also tend to find that foods such as these typically hide their ingredients, or word them in such a way that it is not easy to understand. As we have said previously, if you don’t recognise or understand most of the ingredients list, it’s probably bad for your pet!

The more, healthy product packaging tends to have a simpler, much cleaner minimal look as typically their product speaks for itself. If you turn over a higher quality bag, chances are the ingredients will be clear, easy to read and completely jargon free.
Poorer foods rely on their marketing to gain and retain their audience whereas quality foods speak for themselves and don’t need flash packaging and extensive brand marketing to maintain a customer base.
This knowledge helps us stock the right products and avoid those that are unhealthy for your pet, here at Pets Pantry we always promote a healthy diet and lifestyle and we like to think the foods we stock reflect this.

Our team also learnt about thyroid conditions and why these are relevant to a canine nutrition specialist.
There are two main types of thyroid condition, these being Hypothyroidism and Hyperthyroidism.

Hypothyroidism is a deficiency of the thyroid hormone produced by the thyroid glands in the dog’s throat, this can result in weight gain, skin issues, lethargy and increase the likeliness of secondary infections.

Hyperthyroidism is the opposite, this can result in weight loss, vomiting and diarrhoea, heart rate elevation and more.

These are important to know when suggesting nutrition and portions as these conditions can have a massive effect on what you need to feed your dog. We always suggest that if you suspect anything like this condition you seek your vet’s advice immediately.